Australian appetite for new and used mobile devices continues to grow strong
SYDNEY, 7th September 2016 -
With the imminent release of the highly anticipated iPhone 7, eBay Australia has unveiled how Australian’s are adapting to making the most out of their old handsets and being smart when choosing new devices
There’s no doubt we’re a nation obsessed with all things mobile. eBay data* has revealed the appetite for new and used iPhones is continuing to grow strong, with 9.6 million searches for the iPhone compared to 4.2 million for Samsung smartphones in the last 12 months. For example, Apple iPhone 6 Plus are fetching up to $1,206 for a single handset, whilst the Samsung Galaxy S6 Edge is nabbing over $780. Even a 3 year old iPhone 5s can fetch up to $481, which means you’ll only have to drop around a cool $710 or so for the new iPhone 7 model.
An astonishing statistic shows that Australia is sitting on $6.8 billion worth of unused handsets – instead Australians could fetch an average of $303 for mobiles sold on eBay.com.au. With Apple announcing the launch date for the iPhone 7 this week, now is the perfect time for people to make the most of their unused handsets while deciding what device to invest in for their future use. Australians preparing to trade in the old for the new can easily do so using eBay’s ‘How much is your smartphone worth?’ tool to ensure they get the best deal.
Location is also a factor. In 2016, we found that the average iPhone sale price varied by country. In Australia, when looking at all iPhone sales (all models, new and used) buyers typically paid around $410. Compared to the Chinese who paid the most at $524, Germany following at $412, Israelis placed third averaging $409, and the U.S who paid around $320. Size is also a huge consideration for consumers when purchasing a new mobile device.
If Aussies are looking to put cash back in their pockets, Wednesday is now the most popular day to sell a mobile handset on eBay Australia! Apple, Samsung, Nexus, LG and HTC continue to be the most searched mobile phone brands in 2016.
To find out how much your used smartphone is work visit http://www.ebay.com.au/s/phone
*eBay.com.au Internal Data, August 2016
Sophie Matovina, Pulse Communications
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